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Forbes
April 16, 2022
Pamela N Daziger interviews Dr Martina Olbert, UK (CEO, Meaning Global, advisor to the world’s most influential brands)

‘… people are no longer interested in buying things to impress others… Consumption and market place is shifting from brands to people behind the brands…’

‘…The Fashion industry, post Covid, has reassessed its’ priorities. Quiet luxury and small sustainable brands who prioritize and protect its’ Artisans are leading the change… Younger consumers are turning away from excess and flashiness…’